• Ask a Carbonista: How Do I Manage My Private Encryption Key?

    by Lynnette Nolan | Nov 08, 2012

    To make backing up as simple as possible for our busy business customers, Carbonite manages your private encryption key by default so that you only have to remember your user name and password.

    But we understand that different industries have different needs, and for those in the medical field, HIPAA requirements play a significant role in devising backup plans. To help our customers with their compliance efforts, Windows users have the option to manage their own private encryption keys. Managing your own private encryption key adds an extra layer of privacy and, because only you have the required key, it means that Carbonite cannot access your backup.

    If you're a small business who needs to adhere to HIPAA's privacy standards, here are some tips to ensure the encryption key you manage is safe and accessible to you:

    • Store the private encryption key in a secure location
    • Keep copies in two locations – like an external hard drive in a safe in your office and on a flash drive in a safety deposit box at a local bank
    • Share details on where the key is stored with at least one other trustworthy person who is also authorized to access your backed up data.

    Both Business and Home users can rest assured that their data and backup is secure and encrypted even if you aren't managing your own key. But for those businesses that need to adhere to HIPAA's privacy rules, it can help in your efforts to comply! Not sure if managing your key is right for your business? Give our knowledgeable sales team a call. They're always here to help!

    Want to learn more about how Carbonite's cloud solutions can aid your SMB's HIPAA compliance efforts? Register now for our free November 16th webinar!

  • Insights from Dave Friend: Why Zmanda is a Great Fit

    by Lynnette Nolan | Nov 01, 2012
    This week, Carbonite completed the acquisition of Zmanda - a leader in database and server backup (both to local media and to the cloud). I want to take this opportunity to share my thoughts on why this is so exciting.

    Last summer we launched Carbonite Business, a version of Carbonite specifically tailored to small businesses.  It includes features that businesses were asking for like remote access, NAS backup, and file backup for Windows Server.  And we made the pricing simple: unlimited number of computers sharing 250GBs of storage (or 500GBs for the Premier version).  

    While Carbonite Business does a great job of backing up computers and all their files, we did not attempt to backup production databases, such as Microsoft SQL Server, Oracle, Exchange, MySQL and others.  In talking to our customers and resellers, they made it very clear that backing up production databases was such a mission critical job that they would be very careful about adopting a new and untested solution.  So building a database product ourselves didn’t seem like the right solution.  Yet I knew that there were many customers and resellers who wanted to get both PC backup and Server backup from one vendor.  

    When I met the CEO of Zmanda, a well-respected and established player in database server backup, I found they had the opposite problem – they did a great job of backing up servers, but since they didn’t offer continuous online computer backup like we do, they also wanted to provide a more complete solution.  That’s when we decided it would make a great deal of sense for Carbonite to acquire Zmanda.  I installed Zmanda on my home server and I was impressed with how simple it was to use, even though server backup can be pretty technical stuff.  And the pricing for Zmanda is a fraction of what similar functionality would cost from the leading legacy vendors.  

    Zmanda is based on an open source backup system originally developed at the University of Maryland and is still one of the most widely used backup systems in academic and government data centers.  The Zmanda team saw an opportunity to provide professional support for Amanda and to create proprietary extensions for popular commercial databases and operating systems.  Zmanda has since taken primary responsibility for supporting the open source Amanda code, and they estimate that prior to their taking it over the open source community had already contributed over 200 man-years of development.  This is a very robust and mature product.  

    Today, Zmanda is the sole commercial version of Amanda, which is now running on over one million systems and is one of the most widely used server backup systems in the world.  It was also one of the first server backup companies to recognize the value of the cloud.  So it is indeed a great fit with Carbonite.   

    As we integrate the two products in coming months, we’ll be able to deliver an unparalleled range of cloud backup solutions to small businesses. Small businesses can have all their backup needs met by one company.  We’ve already started the process of training our Boston sales team and our customer support team in Maine on the Zmanda product line.  

    If you are running nearly any SQL database or are running your own email server using Microsoft Exchange, please give us a call so that you can learn how Carbonite can now save you money and make your life simpler.  Feel free to contact us at 1-855-CARB-BIZ (1-855-227-2249) or BusinessTeam@carbonite.com, or if you’re a reseller, contact us at 1-877-391-4759 or resellers@carbonite.com.    

    Dave Friend, CEO

  • The Buzz Over Big Data: Thoughts from Dave Friend

    by Lynnette Nolan | Oct 30, 2012

    I presented last week at Xconomy's BIG DATA Forum.  It wasn't until after I accepted that I realized I didn't know what the term big data actually means.  So I turned to Wikipedia to find out.  According to Wikipedia, "The term big data is a buzzword, and is frequently misused to mean any form of large-scale data or information processing."  Well, that explains why I was invited to speak.  "Large-scale data" is Carbonite in a nutshell.  I wouldn't use the term "big data" for Carbonite.  We're more like "Extremely Large Data" or "gigundous amounts of data."

    Big data is far from a new idea, of course.  Regression analysis, one of the first mathematical treatments of data sets, was described by the mathematician Carl Friedrich Gauss in the early 1800s.  Back in the early 1990s, I was CEO of a company in Cambridge called Pilot Software and we did what at that time was called Data Mining.  Our flagship product was a multidimensional database that was especially good at slicing and dicing very large transactional databases looking for patterns and anomalies.  It was used by companies like McDonald's and JCPenney to uncover nuggets of useful management information in the vast quantities transactional data produced by their cash registers.  There are many other buzzwords that have come and gone as well, including business intelligence, data analytics, decision support, data dredging and so on.

    So I had to ask myself, what's makes big data different from the "data mining" I was doing more than a decade ago.  As far as I can tell, it's mostly a matter of quantity, with data now coming from all kinds of devices and places, not just cash registers.

    So, just why does big data warrant a new buzzword?  I can think of three reasons: 1) it's probably harder to raise venture capital for a data mining company these days, 2) maybe it helps IT professionals justify bigger budgets, and 3) of course, how could you organize a successful conference without a new buzzword? ;)

    Personally, I appreciate that Google can use big data to serve up an ad for something I might actually find interesting or that Netflix knows that I might prefer Steven Hawking to the Texas Chainsaw Massacre.  But I'd be cautious about all the hype about big data because it's is no substitute for judgment.  Judgment is actually the ultimate form of big data.  You are taking a lifetime of experiences and applying them in a very sophisticated way to predict what's going to happen in the future.  For example, with all the data that's available in the financial markets, with computers making millisecond high velocity trades, MIT-trained physicists and mathematicians laboring away in the bowels of Goldman Sachs,  there is still no way to replace a Peter Lynch or a Warren Buffet.

    The stuff we do with computers is trivial by comparison.  This morning when I was eating breakfast, my cat leapt a good six feet from the sink to the table and landed perfectly right between my newspaper and the cereal bowl.  I thought, wow, now that's big data at work.  Think of the accumulated experience and judgment that it took to pull that off.  Think of the enormous quantity of visual data, the 3D image processing, the billions of neurons, the precise muscle control, the knowledge that if you land on the newspaper it's going to slide, and the knowledge that if you land on my cereal bowl you're going to get whacked.  That's big data and it's humbling.

    So that brought me back to what was I doing talking about big data? Is Carbonite really big data or just ‘a lot of data'?  Well, according to another definition I found on the web, "Big data involves the extraction of useful insight from volumes of data so large that traditional database tools cannot handle the workload."   Well, we would certainly qualify on to "too large for traditional database" front.  In fact, we get over 300 million new files every day.  And we add around a petabyte of storage every couple of weeks.  I doubt that very many companies in New England have more data than Carbonite. 

    But as for the "insights," well, the whole idea in backup is you have this sacred trust with your customers that you're not supposed to know anything about them. And you're certainly not supposed to be able to glean any kind of insights from the contents of their computers.   To break that sacred trust would probably spell doom in our business.  We spend tens of millions a year on advertising to create a trusted brand.  What does "trusted" brand mean?  It means your data is private. Confidential. Secure.  Nobody gets to look at it for any reason.  We bend over backwards to encrypt at every step of the process.  There are zero unencrypted customer files in our data centers.  We hire white-hat hackers to try to compromise our security.  We have PhDs on our team whose sole job is to prevent people from extracting insights from our customer's data.  So just what do we do with all that data?  We store it and give it back to our customers when they want it.  That's it.

    The one thing we may have in common with big data is that it takes very specialized technology just to deal with the volumes.  Commercial databases and file systems aren't designed to work at this scale.  I remember when we were first starting out we stored backed up files using Window's NTFS file system.  When we got to about 500 million files, things got trickier.  So we called Microsoft and they asked "How many files do you have?"  We told them "about 500 million."  There was a good 10 seconds of silence on the other end of the line.   "Uh, NTFS wasn't really designed to handle that many files."  Since then we have backed up over 200 billion files and keeping track of all of them and insuring that none of them are corrupted takes very specialized technology.  Especially when you consider that it has to be done very inexpensively because we offer unlimited backup for $59 per year.

    And all this new data comes salted with some interesting new privacy issues.  While we most definitely don't want to know anything about the data on our customers' computers, we do know some things that help us provide a better service WITHOUT violating the sacred trust between us and our users.  For example, we can suggest tips and user hints based on the type of computer or mobile devices our customers are using Carbonite with.

    But, as I think about big data on whole, one concern is that even data that is innocuous by social media or credit card company standards, tilts the playing field away from the inpidual.  For example, if I am shopping for a flight, it's easy for a travel site to figure out how badly I need to go on a certain day and price my ticket accordingly.  Think about it.  If you're on a plane with 200 other passengers, how many do you think paid the same price that you paid?  It's the same with hotel rooms, or any number of other services.   The problem is the systems know more about you than you probably want them to know, and that could put you potentially at a disadvantage.

    Something else to consider is the potential for prying.  In most countries, we assume our governments are benign, that the magazines we read, the books we take from the library, the causes we support, the purchases we make, even the places we visit, will not be used by some government to persecute us in the future.  It doesn't even have to be a government – when you apply for a home mortgage for example, and you're denied, do you really always know the whole truth about why?  It's all in your big data, but that doesn't mean the data is correct and it doesn't mean that you will ever know what's really there.

    For those of you whose businesses are based on big data, I urge you to use caution when dealing with privacy issues.  Ralph Waldo Emerson said, "There are many things of which a wise man might wish to be ignorant."  I think that may apply to businesses as well.

  • Ask a Carbonista: Does Carbonite Backup My Videos?

    by Lynnette Nolan | Oct 25, 2012

    One of the best reasons to subscribe to an online backup provider is to protect the precious memories and the valuable work living on your computer. We know that those memories and data are stored in various forms – including videos! So we want to make sure you've selected all the files you’d like Carbonite to save. In this post – we’ll explain how.

    Carbonite offers a variety of plans designed to match the different needs of different customers. Because our plans have unique features, there are a few different ways to go about backing up your video files.

    For those of you trying out Carbonite for the first time, our free trial period offers users the chance to experience online backup with Carbonite. Music and video files aren't automatically backed up during the trial period, but they can be added to your backup manually. Additionally, your music files will be automatically added to your backup if you purchase a subscription.

    Because video and music files tend to be larger, they can often extend the time it takes to complete an initial backup, which is why they are not automatically added to your backup queue when using Carbonite Home and HomePlus. Carbonite Home and HomePlus subscribers who want to back up their videos can easily do so by right-clicking on the file and selecting Carbonite; Back this up on a Windows computer, or by using the Carbonite Preferences pane to add files for backup on a Mac. For users of Carbonite Home Premier and both of our small business solutions, video files will be automatically included for backup.

    Whatever your plan, online backup with Carbonite is easy and convenient because you simply set it and forget it! And once you've selected your videos for backup, you can share those memories anytime, anywhere with our remote access feature!

  • Ask a Carbonista: Where's the Backup Now Button?

    by Lynnette Nolan | Oct 18, 2012

    That's no problem at all, @tournevis!

    With your Carbonite subscription comes peace of mind knowing that your Carbonite online backup is working in the background, continuously backing up all of your files. Users of both our home and small business products love the set-it and forget-it ease of automatic backup with Carbonite. But sometimes our users, like @tournevis, want to temporarily override their current settings or preferences.

    As long as your device is connected, each file you have selected for backup is backed up daily. But you can also choose do this sooner than your next scheduled backup. To clear that 24 hour timer and rescan the drive, Windows users can elect to “Backup Now” with a few simple clicks! Here’s how:

    While holding down the right shift key, click the Carbonite lock icon on your computer.

    The following menu will appear.

    Simply click the Backup Now! option and any files displaying an yellow dot will be backed up again.

    Now your files are backed up at your convenience!

  • Learn How Online Backup Can Help Your Business with HIPAA Compliance

    by Lynnette Nolan | Oct 16, 2012
    SMBs in the healthcare field know that HIPAA compliance takes due diligence. So our Small Business team is planning a free, informational webinar aimed at helping healthcare professionals understand how they can integrate online backup into their HIPAA compliance efforts. The webinar, on October 30, 2012 at 12:00pm EDT, will cover topics including:
    • HIPAA requirements for data protection & backup;
    • Data backup options available to covered entities today;
    • The pros and cons for these options; and
    • What small businesses should be considering when reviewing backup methods to ensure they have secure, cost-effective and compliant data protection.
    HIPAA is a critical regulation for small business owners who specialize in the healthcare industry. As you work to remain HIPAA compliant, it’s important to know how online backup can be a part of your solution. Partnering with a provider that understands the medical field can take the guess work out of data protection. We hope you’ll join us on October 30 to learn more!

    In the meantime, this podcast has some additional insights on how you can step up your compliance efforts.
  • Ask a Carbonista: How Do I Adjust My Mobile Wi-Fi Settings?

    by Lynnette Nolan | Oct 11, 2012

    Last month, our new mobile app debuted for Android and iOS smartphone users. The consensus so far is that the app is a fantastic way to back up the photos and videos stored on your mobile devices (and nowadays, that’s likely quite a few)!

    But protecting your pics isn’t the only way we’re saving your data. This tip will help mobile users make the most of their backup – without sacrificing their data plan!

    Camera, personal assistant, mailbox… smartphone functionality keeps increasing, but so do the prices of mobile data plans!  With this in mind, we designed our new app to fit the needs and challenges of today’s mobile user. One of the ways we did this was to set the default to back up over Wi-Fi – allowing users to conserve their data usage and back up their mobile photos and videos without incurring big data use fees from their mobile plan provider.

    For those lucky enough to have unlimited data plans, or for the mobile user who just prefers to back up without Wi-Fi restrictions, the default can be changed simply by adjusting the setting to back up over cellular connections.

    If you haven’t checked out our free mobile app, what are you waiting for? Download it today!

  • Ask a Carbonista: What Happens to Deleted Data?

    by Lynnette Nolan | Oct 04, 2012

    Home and Business customers, like Marc, and users still in trial, like Chris often wonder what happens to backed up data once it's been deleted from the computer.

    As an online backup service, Carbonite creates copies of your files and protects them by backing them up in the cloud. But data that’s been deleted from your computer doesn’t have an indefinite shelf life on our servers. If a file that has been deleted hasn’t been restored within the retention period – 30 days for Home subscribers and 60 days for Business – Carbonite assumes the user no longer wants the file and erases the data from our servers.

    Accidental file deletion is a common occurrence – and people don’t always immediately realize it’s happened. So it’s smart to periodically check on the status of your files to ensure nothing of value has been sent to the trash can!

    You didn't accidentally delete that file, and you want it gone for good ASAP? No problem – both Windows and Mac users can easily queue a file for removal from our servers within 72 hours.

    For those customers who have trialed Carbonite, we hold your data on our servers for 15 days after your trial expiration to ensure your backed up data remains protected while you contemplate how to proceed with Carbonite.

    Knowing how to keep the files you want, and get rid of the ones you don’t is an integral part of making sure your online backup solution is working for you. If you ever have any questions about the status of your files, reach out to our support team!

  • Carbonite Offers a Healthy Dose of Features to Assist Small Businesses with HIPAA Compliance

    by Lynnette Nolan | Sep 26, 2012

    Data protection is a significant component of medical care and we’re happy to announce that Carbonite Business has features to help our small business customers with their HIPAA compliance requirements!

    Carbonite helps with HIPAA compliance by providing automatic, continuous and simple online backup. And now Carbonite Business offers the option to manage your own encryption key, which means that medical small businesses can rest assured that no one, not even Carbonite, has access to their stored data. In addition to these management capabilities, Carbonite Business users can maintain their HIPAA compliance with these critical features and benefits:

    • Offsite online backup for disaster recovery
    • Secure data centers protected by biometric scanners, electronic key cards and PIN codes, as well as a 24/7 security presence
    • Easy access and restoration of data
    • Accessibility to stored data for 30 days after disaster or loss
    • Affordable backup for unlimited computers and a flat annual rate you can budget confidently

    Peace of mind comes from knowing your data is safe and secure. We understand that it takes hard work and diligence to remain HIPAA compliant. If you were hesitant about online backup before, now is the time to start protecting yourself and your business with Carbonite. Our team is eager to explain the benefits of HIPAA compliant backup, so give us a call at 1-855-CARB-BIZ or email businessteam@carbonite.com.

    To learn more about how Carbonite Business can help assist your small business with compliance requirements, check out our HIPAA Fact Sheet.

  • Carbonite's New App Extends Backup Protection to Mobile Devices!

    by Lynnette Nolan | Sep 20, 2012

    As phones get smarter and screens get bigger, it’s hard to ignore the power of our mobiles. Our smartphones serve as communication hubs, virtual offices and cameras!

    As online backup providers, we know how important it is to make sure the devices we use the most are protected – so we’ve been working hard to increase our mobile app’s capabilities. Our free mobile app has been a popular feature with many of our customers and now it’s available to ALL Android and iPhone users! Equipped with features to help mobile users manage and protect the data stored on their phones, our new free mobile app is a must download!

    • Backup - This feature lets users back up the full resolution photos and videos located on their iOS or Android device securely to the cloud. Carbonite Mobile also archives any photos and videos accidently deleted from the mobile device so the user can download them back to their phone through the app.
    • Device Protection - This feature — available exclusively for Android — allows users to protect their mobile device and personal data in the event of theft or being misplaced by locating, locking, ringing or "destroying" the device.
    • Access - This feature enables users to view the files backed up from each of the devices (mobile, PCs and Macs) that Carbonite protects. For example, a user could access videos on their iPhone from their iPad or Android tablet using the Access feature. Carbonite Home online backup customers can view and share their backed up computer files from their mobile device as previously, but now can access their mobile photo and video backup as well.

    This initial offering is free for Android and iPhone users! If you haven’t downloaded the app yet, now’s the perfect time to check it out!

  • September is Disaster Preparedness Month...Do You Have a Plan?

    by Lynnette Nolan | Sep 14, 2012

    This Labor Day weekend, did you access files from your laptop? Did you celebrate Grandparent’s Day by emailing pictures and home videos of the kids? Have you taken a break from Twitter and Facebook to knock out a few intro paragraphs of this semester’s research paper? Is your small business easing back into the 9-5 swing after a schedule of summer Fridays?

    There’s a lot going on in September – and since most of it is happening right on our electronic devices, it’s not surprising that September is Disaster Preparedness month. We’re always extoling the virtues of automatic, online backup – but each September we like to remind people just how important it is to ensure your data is protected, especially since disasters come in all forms at any time.

    We’ve created a checklist for our home office and small business customers, but the advice really applies to anyone who’s got a digital life. Which nowadays is virtually everyone!

    Here are a few tips for anyone who has assignments, pictures, orders, customer contacts, or financial documents saved on their computer:

    • Evaluate your current backup plan. Do you have one? What would you do if your computer crashed or if it was stolen? If you had to leave your home, office or dorm in a flash, would you be able to retrieve data left behind?
    • Backup your data constantly. Make sure your plan is automatic and continual. Carbonite is always working in the background. Set-and-forget is key!
    • Make a plan to recover your files after a disaster. Our support team is available via email, phone or online chat. So if needed, take a deep breath, reach out to Carbonite, and let us help get you back up and running!

    Even if you’ve already “fallen” into your new autumn routine, it’s never too late to start practicing data safety with your own DIY online backup plan! Begin today with a Carbonite free trial!

  • Confused About the Cloud? You're Not Alone [Infographic]

    by Lynnette Nolan | Jul 16, 2012

    Do you remember when you got your first computer? Chances are you purchased one to dabble in email, play games, browse the internet (when your phone line was free) and use a word processor. Today, our lives are on our computers, virtually speaking. Our entertainment, financial records, family photos and everything we need to do our jobs are made available to us by a small machine that at times can be quite temperamental. We know we should be protecting ourselves against losing data — whether by theft, hard drive failures, disasters or a simple wayward click of the mouse —but figuring out the best way to protect ourselves can be overwhelming.

    The rise of cloud computing has given us many options when it comes to storing and accessing our data, including online backup, syncing and storage. But, backup, syncing and storage are designed to meet different needs. And, as Carbonite found in a recent survey, most Americans are confused by all the cloud offerings that promise to backup, sync or store their data, and only 1/3 understand that backup is the most effective method for protecting data.  So let’s take a look at these services and cut through the cloud confusion.

    Online backup automatically makes current and continual copies of your files and stores these copies separate from your computer system in the cloud. With online backup, if anything happens to your original files, you don’t need to worry, because you can restore your content easily. Online backup providers that offer remote access (like Carbonite!) also ensure that all your files can be accessed anytime, anywhere — from a computer, mobile device or tablet.

    Storage merely provides space for users to manually select files to save in the cloud, essentially extending your computer storage versus keeping a second copy of your data. Storage providers generally lack automatic service and it can be a cumbersome process to choose each and every file you want to store a copy of. Plus, if you’re away from your computer or your hard drive crashes, you’ll only be able to access those specific files you have manually saved in the cloud.

    Syncing copies specific files or folders from your computer to the cloud and to your other devices. They usually offer a small amount of storage – say, 2GBs – for free.  If you need more than that, you may have to pay about $10-20 per month depending on the service, or you’ll likely need to manage your data limits. The files you manually select will be available on your other devices, but the files you haven’t selected– whether due to space limitations or your choice – won’t be available remotely or backed up anywhere.

    Why does it matter that consumers understand these options? Fifty-one percent of Americans have experienced a computer crash where they lost everything, and people relying on basic storage and syncing providers aren’t protected against that kind of complete data loss. Online backup is the only way to ensure all your files are backed up, accessible and easily recovered in case the worst does happen.

  • Learn How to Propel Your Reseller Business with Carbonite

    by Lynnette Nolan | Jun 28, 2012

    Carbonite’s next reseller webinar is on July 25, and will feature five ways resellers can jumpstart sales. In keeping with the number five, here are five reasons that now is the time for resellers to focus on the online backup market!

    1. Rise of the cloud – According to recent data from Gartner, by 2016, consumers will store more than a third of their digital content in the cloud – up from only 7 percent in 2011.
    2. Mobility brings new data needs – Telecommuting, flexible workplaces and a boom in internet-connected devices mean that employees don’t have to be sitting at a desk to get the job done. Online backup with remote access ensures that important files are always available.
    3. Opportunity for growth – Small businesses and consumers are an underserved market in online backup. Most services are too expensive for these users, leaving great potential for resellers.
    4. Building relationships – Providing online backup as a part of your disaster recovery services is a great way to build relationships with customers. When online backup resellers are able create an ongoing relationship where they can support their clients’ backup needs, they are in a prime position to build lasting and mutually beneficial relationships.
    5. Align with well-known brands – Partnering with a recognized company to provide online backup services can get new clients in the door and help sell additional services to existing clients.  Vendors that provide resellers with superior customer service will help ensure the highest level of satisfaction by the reseller’s clients.

    To learn more about the Carbonite Reseller Program, and for tips on how to maximize sales, join us on July 25 for a free webinar! Webinar details are below:

    Webinar: Propel Your Reseller Business with Carbonite Online Backup: Top 5 Tips to Jumpstart Sales

    Description: Our newly improved Reseller Program will take your business to new heights. In this session, the Carbonite Reseller Account Management team will provide an overview of the Carbonite Reseller Program and how it can help online backup resellers grow their businesses. Attendees will learn:

    • What benefits a reseller will receive from joining the Carbonite Reseller Program
    • An overview of the new Carbonite Reseller Dashboard and the top 5 tips and tricks to jumpstart your sales
    • How you can grow your business as a Carbonite online backup reseller

    Click here to view the full details and to register now!

  • Calling All Resellers: Get Your Share of the $150B Cloud Services Market Webinar

    by Lynnette Nolan | Jun 11, 2012

    Join the Carbonite Reseller team on Wednesday, June 27th for a free, live webinar designed to educate you on how you can grow your business with cloud services.

    Webinar overview:
    According to Gartner, by the end of 2013 the cloud computing market will grow to about $150 billion! It’s time for you to start capitalizing on this opportunity with your own piece of the cloud business to grow your client base and increase your profits.

    Attendees will learn:
    - Why to put the cloud to work for you to grow your client base and make more money!
    - The top 5 benefits of cloud services that make it easy for your reseller business to succeed
    - How to jumpstart your business and get into the cloud with online backup

    Consumers and businesses are increasingly turning to resellers for their expertise in implementation and management of cloud services, and you don’t want to get left behind by your competitors – you want to grow your business and increase sales. Attend this vital session and start capitalizing on this huge opportunity now!

    Technical Requirements: Internet connection and speakers/headphones.

    Click here to register now!

  • National Small Business Week = Tips and a Special Offer

    by Lynnette Nolan | May 22, 2012

    Did you know that this is National Small Business Week? At Carbonite, we’re always impressed by the hard work and amazing accomplishments of our nation’s small businesses, and we are excited to have the opportunity to recognize them small businesses for their positive impact on the lives of their customers, their employees and the economy.

    Carbonite CEO David Friend, an entrepreneur at heart who has founded six companies, offers the following tips for helping small businesses best leverage online services:

    1. Social media platforms connect you with your customers.  Whether it’s Twitter, Foursquare, Facebook, LinkedIn or Pinterest, it’s important to leverage social media channels to connect with your customers.  These channels may be one of the quickest ways to let your customers know about your offerings and to remind them of your services. 
    2. Listen with your eyes.  The internet has given consumers a new way to voice their opinions: sharing recommendations and reviews via a multitude of online review sites.  Look at these sites regularly to see what customers are saying about you and set up feeds and alerts where possible so you have real-time updates. Use this as an opportunity to respond to criticism and accept compliments from customers. 
    3. You’ve got mail.  In today’s fast-paced times, consumers may prefer to fire off an email asking you a question. Try to answer emails quickly, which will show the customer that you care about them and that you are able to help them with any issues. A quick response can improve overall customer satisfaction. 
    4. Beware of data thieves.  With more business conducted online than ever before, cyber security should be top of mind. To protect your data do not open suspicious emails, use strong passwords, and also make sure your anti-virus and anti-malware signature database is up to date.
    5. Make sure you’re protected.  Results from a recent study by Carbonite revealed small businesses have big gaps in their data backup plans – putting them at risk for losing valuable information in the instance of power outage, hard drive failure, or even a virus. Online (cloud) backup from Carbonite offers an affordable, more reliable way for small to medium sized businesses to back up their valuable data.

    AND, we’re offering a special discount on Carbonite Business products to help small business owners protect their valuable data. Now, through May 31, we’re offering 3 free bonus months with new Carbonite Business plan subscriptions.

    To take advantage of this special offer, enter the code SMBWEEK at time of purchase. Small businesses can call 1-877-334-7621 or email businesssales@carbonite.com for additional details.

  • Limited Time Offer: Add a Computer to Your Backup & Save

    by Lynnette Nolan | May 15, 2012

    As a Carbonite customer, you already know the value in backing up your irreplaceable computer files – from your photos and videos to your tax records and other important documents. In fact, in a recent Carbonite survey, 50% of Americans said they would rather lose all of their vacation time for a year than lose the files on their computer. We don’t think you should have to choose!

    For a limited time only, if you have more than one computer in your home, we have a special offer to help you protect them all. You’ll save 5% on each computer that you add to your account. Plus, if you add an additional computer before July 1, 2012, you’ll also get two months FREE!

    Here’s how to redeem this offer:
    Login to your Carbonite Account here: https://account.carbonite.com
    Go to: “Add A Computer” (left-hand side)
    Click on: Buy another subscription and follow the prompts.
    IMPORTANT: Be sure to use offer code "ADDTWO_FB" before you click the “Checkout” button to get your 2 bonus months.

    If you’re not already backing up – start a free trial today.

  • Take it from Thomas Edison - Small Businesses Should Back Up with Carbonite

    by Lynnette Nolan | Apr 27, 2012

    Last year, we were alarmed to learn that although almost half (48%) of small to medium-sized businesses had already lost irreplaceable data, 31% of SMBs still weren’t backing up because they believed it was a hassle.

    When we set out to create an online backup product for SMBs, we knew we couldn’t develop just any product. We sought to design an innovative product to specifically address the backup requirements, budgets, security and accessibility needs of these businesses – and one they would actually want to use.

    That’s why we’re proud that the Edison Awards™ has recognized Carbonite Business with a 2012 Silver award in Innovative Services. It’s truly an honor to be recognized alongside such innovators in the spirit of the great Thomas Edison, who was a driving force behind America’s long history of innovation, creativity and ingenuity in the global economy.

    If you'd like to give Carbonite Business a try, you can start your 30-day free trial on our website.

  • New! Back up your NAS devices!

    by Lynnette Nolan | Apr 02, 2012

    Not only can you back up files, servers, photos and videos to the cloud, you now can add network attached storage devices to the list.

    In just a few clicks you can have your NAS device backed up to the cloud. Simply log in, and select your NAS device. And voila! You’re device is hanging out with all your other data.

    Check out our article about NAS devices and drop us an email if you have any questions!

  • World Backup Day Tips from Carbonite - Secure Your Photos in the Cloud

    by Lynnette Nolan | Mar 30, 2012

    If you lost all of your digital photos, what would you be willing to sacrifice to get them back? For World Backup Day 2012 keep your cellphones and coffee – just make sure you’re backing up your photos online.

    World Backup Day Backup Tip #5: Secure Your Photos in the Cloud

    • Download photos/videos off of all your devices: It’s easy to lose a phone or camera and lose all the photos stored on its internal memory. Make sure to download all your photos and video from your device to your computer.
    • Protect photos with more than just a disk drive: Computers are subject to all sorts of problems—from corrupted files to damaged hard drives to theft—that can make your photos disappear forever. Don’t rely on the one copy of your precious photos and videos on your computer, back them up.
    • Go to the cloud: Keep your photos and videos safe from disaster by backing them up online. With an online backup service like Carbonite, your memories are spared from computer meltdowns, theft, floods, fire or other disasters that can destroy your computers, external hard drives and photo devices.

    By backing your photos up online, not only are they secure, but they’re accessible from nearly any internet connected device (including your smartphone!) at any time via the cloud.

    Don't have Carbonite? Begin backing up today by starting a free trial.

  • World Backup Day Tips from Carbonite - Make the Most Out of the Carbonite Cloud with Mobile Access

    by Lynnette Nolan | Mar 29, 2012

    Need your resume for an impromptu interview? Wish you could show mom that photo of the kids? Forget to print your report? You never know when you’ll need a file. With our free Carbonite Access mobile app, you can securely access the files in your backup set from your smartphone.

    World Backup Day Backup Tip #4: Make the Most Out of the Carbonite Cloud with Mobile Access

    To gain access to your backup from your smartphone, all you need to do is download the free Carbonite Access app. With Carbonite Access you’ll be able to:

    • Browse the files in your Carbonite backup, arranged exactly as they are on your computer
    • Open and view files right on your mobile device
    • Listen to your backed up music from within the app
    • Share any file in your backup – just attach a file to an email and pass it along

    Download Carbonite Access for iPhone®, iPad® and iPod touch®, BlackBerry®, or Android™.

    Not a Carbonite Customer yet? Begin backing up today by starting a free trial.