We recently got an angry email from one of our customers who demanded that we stop advertising on a particular radio program because she did not like the views expressed by the host.
Before we started advertising on radio, I thought about this issue long and hard. I have pretty strong political views myself and I don't agree with some of what I hear on the radio. But nobody is being forced to listen. So I have concluded that I should do what I can as a private individual to support the causes I believe in. But I should not burden my company, my employees, and my investors, with the yoke of my own political positions. In the end, we at Carbonite have an important mission — building the world's greatest backup service. And it's not really for us to parse radicals from reactionaries, believers from atheists, blacks from whites, or arrogant from humble. Once you start going down that path, you might as well shutter your business and retire.
— Dave
CEO, Carbonite