Data Recovery Starts in the Cloud

by Megan Wittenberger | May 16, 2014

Most businesses today have some form of a backup plan for their data, but where the data gets backed up varies greatly. Many small businesses (SMBs) learn the hard way that backing up both onsite and to the cloud, through a hybrid cloud backup solution, is the best way to protect data in case of a disaster.

A hybrid cloud backup solution employs local backup for speed and cloud backup to protect data against physical disaster. The onsite backup allows the business to rapidly recover data in the event of a hard drive crash or broken server (we’re talking minutes versus days!), and the cloud backup provides the ultimate protection if something happens to the business location that impacts the original data and the local copy. By offering both approaches, hybrid cloud backup can cover all eventualities and ensure the most effective solution for business continuity.

Businesses have been backing up locally for a long time – using technology like tape backup and onsite servers – but the cloud is gaining traction.

Recently, Carbonite surveyed 500 IT professionals from businesses with fewer than 100 employees about data loss and backup systems. When asked “Which of the following places, if any, does your company back up data electronically?” a majority of those surveyed (56 percent) indicated that they have embraced the cloud as a destination of choice for off-site data backup (respondents were allowed to name more than one destination for backup on this question). While this still lags behind the numbers who back up to an external device, such as an external hard drive, NAS device or server (70 percent), cloud use was more popular than off-site servers (37 percent) and flash drives (30 percent). However, 30 percent of those surveyed said their organizations continue to back up data on employee computers or some other means, and a few (1 percent) do not back up electronically.

Not surprisingly, the survey showed that those who do back up electronically are protecting more of their business data. Nearly two-thirds (64 percent) said they back up anywhere from 75 to 100 percent of their documents and files and another 22 percent back up anywhere from half to three-quarters. Only 15 percent of those who use an electronic backup method said they back up less than half of their documents and files.

The time to find out if your business is adequately prepared to withstand data loss – whether it’s due to a crashed hard drive or a tornado – is before the disaster happens. SMBs should cover all eventualities. They should make sure their data is automatically backed up locally (for “glitches” and the ever-so-common human error) and to the cloud (for rare but devastating natural disasters), which eliminates the risk of profit-loss, loss of customers and other negative business effects of data loss. By offering both solutions, hybrid cloud backup can cover all types of losses and ensure the most effective solution for business continuity.

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